Target Employee's Black Friday Pep Talk Goes Viral | NBC Connecticut

Target Employee's Black Friday Pep Talk Goes Viral

"We're more than just a store. This is a team! This is a family! This is Target!" Scott Simms shouts in the video.

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    NEWSLETTERS

    Although Black Friday can be a stressful day for bargain-hunting shoppers, it may be even more difficult for retail employees.

    That is why a Target electronics department worker in Westminster, Maryland, gave his coworkers an epic pep talk ahead of the shopping holiday, as seen in a video that has gone viral.

    "They come here with bargains in their heads, and fire in their eyes!" Scott Simms shouts in the video. "We're more than just a store. This is a team! This is a family! This is Target!"

    The speech has been compared to Gerard Butler’s in the 2006 war movie "300,” but others say it is just marketing scheme concocted by the company.

    However, Target told “Today” that it wasn’t responsible for the viral video.

    "One of our favorite parts of the holiday is watching our entire Target team bring the season to life in their own way,” the retailer said in a statement. “We have long said that Thanksgiving weekend is to retail what a championship game is to sports. Scott is clearly quite a team player."