LOOKING RIPE: Beige might be the color of the fall but ruby-hued orange is most definitely the must-have shade for the spring. Persimmon made countless appearances this season, but brands that stand out to us include: Tommy Hilfiiger, Lacoste and Trias, who let the shade drive their collections, in the forms while Contemporary favorites, Cynthia Rowley, Charlotte Ronson, Rag & Bone and Rebecca Minkoff, used it as a pop of color in their otherwise predictable color palettes.
Persimmon's grownup cousin, crisp candy apple red, made plenty of appearances in sophisticated collections from Carolina Herrara and Marc Jacobs, but when it comes to fun in the sun, we prefer the sun-washed glory that juicy red persimmon.
FALL FOR IT: Stock up on persimmon by incorporating it into your fall wardrobe. We like the shade paired with colorful plaid flannels and dark denim or bundled under a thick camel colored coat before it comes out to play for spring!