Frank Pepe Pizzeria Napoletana is now offering a rewards program where customers can earn points toward their world-famous pizza.
Company officials announced the new program, which will be available at all locations, Monday.
Customers will earn one point for every dollar spent. When members reach 250 points, they will receive a $20 gift card. Program members will also get a $15 credit on their birthdays and other special promotions.
“Since 1925, our team has been inspired to create long-lasting relationships and connections with those in the community who have given their time to support our business and all that it has become today,” said Gary Bimonte, grandson of Frank Pepe and director of Quality Assurance & Training. “We can’t thank our customers enough for staying faithful to our brand and we are thrilled that we have the opportunity to reward them for loving Pepe’s.”
Customers can sign up for the program on the website. Those who sign up in April will get an extra $5 and 100 points to get started.
Pepe’s opened in New Haven in 1925 and has additional locations in Fairfield, Manchester, Danbury, West Hartford, Waterbury, and Uncasville, Yonkers, New York, and Chestnut Hill, Mass.